AbstractThis research seeks to increase learner engagement in a third-year high school
French class through GS, based on the principles of video game design and participatory
culture. This virtual start-up incubator is set in the backdrop of La
Halle Freyssinet, an actual incubator in the 13th arrondissement in Paris. As they
developed their team’s start-up companies, students became entrepreneurs and
pursued their own interests, navigating their future selves, personally and professionally.
They also completed instructor-led tasks that provided structure and
communicative tools in the L2. Along with student choice, another motivating
factor was a final competition for virtual investor funds. Results show that participants’
engagement—as measured through surveys and reflective narratives as
well as instructor observations—is increased when students are given a choice
in their learning, are challenged to see themselves in the learning scenario, and
compete with their peers for top position.